McDonald's of yore courtesy of Flickr
That said, in France McDonald's must compete with other more refined cuisine and the French propensity to linger over a meal. "Fast" food is certainly a bit counter to what the French palate is all about. Enter the new French McDonald's designed by Patrick Norguet and located in Villefranche-de-Lauragais. The Atlantic recently published some images of the new concept and I have to say, it's pretty compelling.